Business owners often grapple with ideas on how best to optimise on their corporate identity and physical workspaces so they can attract the right staff and skillsets required to ensure their business is a success. The reality is, your workspace is just one component in the mix. As a business owner, attracting the right staff involves asking yourself four key questions:
1. Where is my work premises located?
Depending on where your office is will affect how attractive you are to potential staff. This includes factors like the ease of commuting to and from work, and how accessible your office are to amenities like shops, banks and restaurants. Having things like satellite workspaces outside the office or allowing employees to work from home (see point number 2) can reduce employee commutes or reduce them altogether.
2. How much are you willing to embrace technology?
The emergence of work related technologically has changed the way people work by increasing their ability to work flexibly. Work processes can now be separated from physical spaces with things like cloud-based services, which can reduce costs associated with your business. From a workspace point of view, technological advances mean you don’t need your workspace to be as big, thanks to having satellite offices or staff who work from home.
3. How will you enable knowledge sharing?
Creating spaces for informal discussions and promoting knowledge sharing and collaboration among staff and co-workers is important. The functionality of the workspace must accommodate public and private spaces. Creating an environment that encourages interaction enables teams to adapt to change and even respond better to stressful deadlines or challenges. Privacy must not be overlooked either. It’s a key component of successful workplaces and is more conducive to completing tasks that require concentration and minimal distraction.
4. What are your staff salaries and incentive structures?
Possibly most importantly, the better your packages are in terms of salaries and incentives, the more of an attractive option you’ll be for potential employees.
By offering an attractive location, a good salary, access to cutting edge tech tools and opportunities to collaborate with fellow co-workers, you’ll be able to increase staff retention and ultimately enhance employee satisfaction levels.